Does this seem to be a radical view? Consider the following. Classically, the ingredients for manufacturing
have been labor and raw materials. But you could put all the raw material you need into a room with all the labor
you need and still nothing would be produced without providing instructions as to how the labor resource
should be applied to the raw material. That information, along with its delivery mechanisms, is as much an
essential input to the manufacturing process as are the materials and labor. And yet this has never been
recognized in "classical" manufacturing theory.
When Adam Smith discussed the production of needles in the mid 1700's ("An Inquiry Into the Nature and
Causes of the Wealth of Nations"), manufacturing was typically done by individual craftsmen who performed
all the processes themselves. They acquired the process knowledge by passing through an apprenticeship
program. The Industrial Revolution would soon change this, but the concept of "information" as an entity
would not arise until 200 years later.
Frederick Taylor recognized that the knowledge about a process could be documented and organized, ("Principles
of Scientific Management") even if he did not see that knowledge as "information" in the way we do now.
Henry Ford, implementing the concepts of Taylor's Scientific Management, created the assembly line with the
idea that operations could be defined and standardized to the point that minimal training would be required
for any worker. The place in the line determined the task to be done and the line could be staffed with
practically anyone off the streets. The critical information about what was to be done in what sequence was
virtually "hard-coded" into the factory floor.
As products became more complex and varied, the rigid assembly line was modified to accommodate the changes.
It became the job of the supervisors or shop foremen to direct the activity of the labor force as production
requirements changed. These supervisors became the delivery mechanism for the process-directing information.
In today's environment many of our products are customized, and the configuration
requirements are delivered to the shop floor via computer systems. The process knowledge is no longer built into
the assembly line; it is dynamic data that has its own delivery mechanism. Without this information, the
manufacturing process would stop, regardless of the availability of materials and labor. And yet that
information and its delivery systems are considered overhead, a necessary evil whose costs are to be minimized.
The costs are not tied directly to the company's products. How did this situation come about?
Computing first found corporate life through accounting and has been viewed, like accounting, as an
overhead function, providing a trail of information to document what has already occurred. That use has changed
over time but it has changed so gradually that no one has taken conscious note. Computing systems now communicate
what will be done in an organization, from product design and order processing through JIT, process scheduling and
upgrading of delivered products. The information being delivered actually directs the operations of the organization.
The information delivery systems constitute a control mechanism that can dynamically reconfigure the manufacturing
process in real time.
The importance of computer-delivered information can be gauged by the reactions of our users. We are being
asked to deliver more systems, not fewer; support more complex processes, not simpler ones; provide quicker
response time, not slower. They see these systems as mission-critical, not "frills." The fact that
users are concerned about response time, let alone availability, gives further credence to this view.
It is time that information be recognized as essential, without which manufacturing cannot take place.
It is not a pure overhead item, it is an ingredient of the manufacturing process. Continuing to account for it
as overhead can and does lead to contradictory decisions by management.